Showing posts with label #infographic. Show all posts
Showing posts with label #infographic. Show all posts

How to Really Transform Your Company Culture!! [#Infographic]

9 Tips and Tools to Bring Out Your Inner Change Agent!






Are you one of the many managers and HR professionals swimming against the swelling tide  of the 70% employees disengagement rate?


Well, it turns out that changing your company's culture with a strong burst of tighly focused changed from the middle management level may be a critical success factor! 


That means teaching and learning the change management basics. It also means leveraging some powerful virtual tools for effectively:

  • Measuring and implementing the key action-learning steps towards your core culture change goals,
  • Performance coaching your employees,
  • Recognizing and reinforcing the most high value work behaviors,
  • Rinsing and Repeating in an iterative organizational learning cycle. 

Why change your culture? Companies that effectively communicate and manage the organizational change process are 350% more likely to outperform their competitors.


Here are 3 great online tools you can start using right now to begin measuring and changing your organizational or team culture:

  • Start building a high performance work culture right now with CultureIQ. They provide Powerful metrics made simple with a user-friendly dashboard. You get meaningful and actionable analytics to help you identify and change key organizational pain points.

  • You've got to see 15Five! They provide a Web-based platform that directly targets employee manager communication  process "to align goals and uncover obstacles and opportunities that are often missed."  


  •   Time to Gamify with Bunchball: Once you've identified the key performance goals for your organizational learning and culture change process, it's time to contact Bunchball.

Bunchball's incredible Nitro platform allows you to measure and positively reinforce employee performance, learning and change goals as movement towards them unfolds in real time.

Bunchball's highly customizable gamification platform is proving an award winning industry leader again and again. They're constantly sparking previously unimagined performance gains and even complete company transformations in organizations as divers as: tech, digital marketing and call centers! Take a look:



Here are 6 thought provoking change management tips via this great infographic I found on TheUnderCoverRecuriter.Com

company-culture


                                                                        


Top image courtesy of: Wikimedia Commons

Top Social Sharing Times for Digital Marketing in 2015 [#Infographic]




                                                                         


Here's a great infographic from SproutSocial on the best times to post on social media for business. 

It's interesting to compare top posting times for #B2B digital marketing effectiveness to the top social posting times in general. 

For example, the best time to maximize #B2B re-tweet rates on Twitter is 5 PM on week nights. Tweet around 6 PM to maximize your click through rate. Take a look:  


Header Image courtesy of Wikimedia.org


What Are The Best Times to Post on Social Media


Top 10 Linkedin Social Selling Tips for 2015! #infographic








The verdict on social selling through Linkedin can be summarized in 4 words – It Works and it's powerful! 

Now that you have the single most critical digital marketing factor working for you it's time for your join the growing Linkedin digital marketing boom! 


If you haven’t joined the 300 million plus people who are on Linkedin just yet, then you need to connect your business to LinkedIn ASAP.

Start by familiarizing yourself with what other smart entrepreneurs have known for a couple of years now: 

It’s no secret that huge numbers of the hottest B2B social selling connections are happening right now on Linkedin as you read this! 


Savvy social salespeople and digital marketers are increasingly using LinkedIn as a major source of new leads and tangible revenue, - and so should you! 

So, how can you use this social media platform to your business’ advantage? How do you actually generate leads and make sales like the digital marketing pros? 


Well, the following are the top 10 tested and proven strategies for social selling through LinkedIn: -




1. Identify your Target Prospects


The first step in any effective digital marketing campaign is to:  identify your target market or your ideal customers. 


It's a waist of time to embark on a social selling campaign without having a clear grasp of who your target audience is. 

Mapping your target prospects will involve determining the common professional titles and keywords that your ideal customers are use to best describe themselves. 

Once you identify these titles and keywords, you can use two separate methods to find them, i.e. through the LinkedIn Advanced Search and LinkedIn Groups.




2. Send a Connection Request


Once you identify your target prospects, you can proceed and make first contact by sending connection requests. 

When sending connection requests, be sure to send a personalized message explaining two things: One, how you know or heard about them and two, why they should connect with you.





3. Always Send a Thank You Message


There are's a powerful pairs of words that when used usually indicate that a person is highly courteous and approachable “Thank You”. These words shouldn't be used sparingly, especially if one expects to get new prospects, as well as maintain existing customers. 

Once a targeted prospect accepts your connection request, sending a “Thank You” message will certainly add some weight on your side of the courtesy scale.



Make sure to describe the top 1-3 reasons that your thankful for the connection. For example, describe what you love most about your new connection's value proposition. Let them know what you've learned or gained from the content they've shared. 




4.Send Relationship Building Messages


If you thought that it all ends at the point you send a “Thank You” message, then there's still lots to learn about social selling on Linkedin. 

You'll also need to reach out to your new connections even if you aren't sure they'll be of any value to your business. 

There is something known as a “Relationship Building” message, which starts with you providing something of value to your connections without any ulterior motives. 

This could sharing an insight that solves a real business problem or pain point. It could also be a tip or strategy that is likely to translate into direct benefit for your new contact.  




5. Engage with On-Shared Linkedin Groups


 If you haven’t had the privilege of being a part of any LinkedIn groups, it would be wise to find out which groups your prospects are connected in and join them there.

Not every prospect will be active on Linkedin groups but once you find those who are, don’t hesitate to become part of their groups as an active value-adding contributor.


And quality over quantity is the rule here, both in terms of the number of groups you join and the kinds of contributions you make. 

For example, never billboard your preexisting content cut and paste style. Engage in real time. Solve real problems, answer real questions. Treat your linkedin group members as your best paying customers or clients and what's they'll be more likely to become! 





6. Connect and Engage on Your Other Social Media Platforms


Social selling stretches far beyond LinkedIn. The more you expand your fan base, the higher your chances of gaining more customers. Social platforms such as Twitter and GooglePlus should be your “stepping stones” to accomplishing serious digital network growth and brand reach. 

Be sure to add your Linkedin prospects to your other social media sites if they are already using those platforms. If not invite them to join. 

Also, build on and strengthen existing connection and engagement levels by sharing your LinkedIn connections' content and by having real time solution for business-focused conversations that others will see and want to become part of. 




7. Move Your Strongest Relationships Offline


There will come a time when you will need to make the transition from online to offline interaction. That's where the real business connections materialize. 

Before a transaction takes place, your relationship with the customer may have to go beyond online chatting, engaging, friend-requesting and following. 

Your prospects should be open to the idea of interacting with you offline after you demonstrate a high level of expertise and credibility. It may be time to make a sale!




8. Concentrate more on Building Relationships Instead of Adding Connections


LinkedIn is not like Twitter and Facebook. As much as having an inflated number of prospects sounds good, it won’t be profitable for your business if those prospects don’t add any real value to it. 

The basis of a strong relationship ROI is to create a long-term bond between your business and  your prospective new customers. The stronger, more authentic and value-based your relationship with your customers, the more value they will add to your business in return.




9. Tag Your Connections in Posts

It’s highly advisable for you to update your customers about the current trends in your profession or industry. You can do this by writing fresh engaging blog posts from time to time, and then tagging them on LinkedIn. 

This will ensure that your prospects will see your latest posts even if they haven't logged in to LinkedIn for a while. The result? They'll get short emails indicating they've been tagged.



10. Add Rich Visual Content to Your Linkedin Profile

Too much text and no infographics or videos can make your profile disengaging.  Make us of the Professional Portfolio feature to add deep-engagement infographics, videos, photos, screenshots and SlideShare presentations to your profile.

You can use Linkedin as your secret weapon against your competition. This social selling tool has been proven to be highly efficient in turning businesses into a pacesetters in their specific niches. 

What are you waiting for? Get yourself linked-in and have the last word in the title “social selling tycoon wannabe” dropped off for good!


Check out the incredible infographic that inspired this blog post. It's from arguably the world's leading LinkedIn social selling experts at TopDogSocialMedia.com:



                                                                                                                                                                  funnel infogedited-1
Top image courtesy of: http://commons.wikimedia.org/wiki/File:LinkedIn_logo_initials.pn

Stop Getting Stumped Creating Amazing Blog Post Titles!



Most blog visitors are busy trying to manage task and information overload.

Only 20% read while 80% quickly scan for content snacks that will create real and immediate value in their lives.

The first thing they’ll scan or read is your blog post title. They might see your title in a social media posting or on your blog.

It’s your blog post title that determines if a visitor will stay or bounce off your page more than any other factor.

Whether you’re an established blogger or a newbie one of the greatest challenges is consistently coming up with effective blog post titles that will capture and expand that critical first impression.
 
It can take you hours to come with just the right combination of words in a way that allows you stay within that highly effective 6-8 word length and work with your targeted keywords.

Here is a power tool that will help you to write that perfect blog title fast, every time!




blog-post-titles


And don't forget: Twitter is 1 of the most powerful tools for getting high volumes of real time targeted blog traffic! Here's how I do it:




Header image courtesy of: pixabay.com
Infographic courtesy of: TwelveSkip.com

Revolutionary New Predictive Analytics Tools - Engagement Metrics That Have a Mind of Their Own [#Infographic]




 
The new world of predicative and behavioral analytics is as fascinating as it is powerful. Future customer purchasing and other high value  behaviors can now be predicted with extraordinary accuracy well before they actually take place. 

Some of the most mind boggling applications are actually patterned on the kind of neurocognitive information processing algorithms that your brain is using right now to explore this blog post.  

Predicative analytics is having stunning profit driven applications from Banking and behavioral marketing to social brand amplification and gamification.

For example, the extraordinary new start up Blab enables you to predict and build content around viral social media trends well before they go viral.

Resonate is revolutionizing marketing (and political) campaigns by predicting customer purchasing behaviors based on their motivations and values with the kind of stunning accuracy that’s literally leaving its competitors in the dust.

Here’s an amazing infographic from FICO on the 4 ways analytics think like you:



 ai analytics



Header Image via: Wikimedia Commons

Are You Recruiting Happy Employees? Surprising Insights into The Top Career Motivators [#Infographic]



Happy employees are more productive and increase profits by inspiring happy customers!

They're also far more prone to active employee engagement and discretionary effort.

It's no surprise the top 3 motivators that drive new hire job acceptance rates include: higher compensation, great work life balance and clear opportunity for career advancement.

Millennials never cease to surprise and confound retention specialists. For example: They're not so interested in work-life balance while compensation is definitely key for them.

This is in stark contrast to over-40 professionals who are less interested in money and strongly value a "good lifestyle".

Male millennials are not so concerned about having a negative relationship with their boss in contrast to females. Yet having a Jerk for a boss is still the 1st of  the top 5 reasons organizations are hemorrhaging top talent!



Inside the Hearts (and Minds) of Professionals Everywhere: Top Career Motivators




LinkedIn Infographic from: Inc


Photo Credit: Be-Younger.com via Compfight cc

How To Conquer Stress While Radically Increasing Your Happiness and Wellbeing! [#Infographic]

 
 
 
Stressed About Being Stressed At Work? Here's How To Drastically Increase Your Workplace Happiness Levels!
 
 
It is the human condition to never feel like we are in the right place at the right time. Most of us are always either running late, or behind, which leaves us in a constant state of anxiety.
 
The more things we accumulate in our lives to save us time, the more complex our time becomes. If you are having a hard time dealing with the stressors of daily life, you are not alone.
 
Seven out of ten people report that they feel anxiety or stress on a daily basis. A whooping 24% reporting feelings of being extremely overwhelmed.
 
What is contributing to so much grief in our lives? It is a combination of all the demands on our time, and our endless need to worry about what we can, or cant, do anything about.
 

What is the reality of stress?

 
Although most of us say that we worry continually about things in our lives not getting done, or done properly, in reality only 15% of the things we worry about ever really come to fruition.
 
Even when the worse case scenario comes true, we almost always rise to the occasion. When the worst happens we experience little problem dealing with what comes our way.
 
The major things that people stress out about are money, work and the economy. They are all themes over which we have no control, but they effect how satisfied we are with life, and the overall quality of it.
 
Almost half of all adults say that stress is a contributing factor to them losing their patience, and not behaving the way they would like.
 
When you are stressed out you are more likely to take out your feelings on others. You are also more prone to lose your temper and react in unproductive ways.
 
Those unproductive behaviors can spill out into your marriage and family relationships.
 

Is there an acceptable level of stress?

 
There is no way to completely eliminate stress from our lives. Stress is something that is virtually impossible to avoid. Not all stress is bad.
 
There are some stressors in life which can be healthy and lead to positive outcomes. The problem with stress is not the stressor itself, but in the perception of it, and the response to it.
 
Long term anxiety can have disastrous results on your health. Those who are under extreme amounts of stress producing situations can experience weight gain, memory loss, sleep disturbances, heart disorders, and skin problems.
 
If you are now stressing out about being stressed out, you are one of the people who could use some de-stressing tools.
 

What are the ways in which you can deal with workplace stress?

 
The best way to deal with workplace stress is to learn how not to internalize it, or allow it to take control over your ability to be rational.
 
Those individuals who are able to look at stress in a positive light, and deal with it effectively, are more likely to be well adjusted and have less negative health consequences.
 
Since there is no way to live a life without stress, developing better coping skills is the only way to decrease its harmful effects.
 
Try the following to cope better with what life can throw at you
 

Get out, get moving

 
When you begin to feel the stress building, it is time to get out and get moving. Taking a break and gaining distance from something always makes it look smaller and insignificant.
 
It is easy when you are in the thick of something to lose perspective on its importance. The next time you are at work and something gets you to the boiling point, go for a walk.
 
Just 15 minutes away from the office to clear your head will allow you to calm down and think more rationally, The key to coping with stressful situations is to deal with them without emotion.
 
In the heat of a stressful situation, that is rarely possible. The world is not going to fall apart if you excuse yourself for 15 minutes to clear the slate and start again.
 

Call a lifeline


We all have that person in our lives who is the voice of reason. When you feel as if you have gotten to the point where a solution is impossible, pick up the phone and talk through the problem with someone you trust.
 
It isnt the yes man in your life. You want to turn to someone who can be objective and can put some realism into the situation. They are able make the answer more clear.
 
Find that friend who is capable of presenting both sides, and allowing you to talk through your own thoughts.
 

Keep pictures of fun things at your desk

 
If you cant escape physically, try to do so mentally. Keeping pictures of your last vacation, happy family, or your last fun excursion will allow you to escape mentally to a time when you were able to feel freedom from the daily grind.
 
Day dreaming is the best way to get lost for a bit and find some tranquility from it all. Just immersing yourself into something positive will bring out the positive in any situation you are facing.







Header Image Courtesy of:  Wikipedia

How to Create The Ultimate Deep Engagement #Linkedin Profile for 2015! [#Infographic]

Want to completely dominate Linkedin this year? Need to get to the first page on Linkedin Search? 

Well, It's all about how you create and optimize your profile. I'm going to let this extraordinary infographic from leading social media expert Melonie Dodaro speak for itself! 

Here's literally everything you need to know about how to create a "Kick-Ass" Linkedin Profile:

Do you need deeply engaging content for your blog or website delivered fast? Let us write often same-day, high quality original articles for you. Check out what our customers are Saying! @ Person 2 Person Advanced Social Media and Content Creation.


linkedin marketing

Top Image courtesy of Jurgen Appelo  
Infographic courtesy of: Melonie Dodaro

5 of The Most Dangerous and Costly Employee Engagement Myths Facing HR Professionals in 2014!



Check out this great infographic from Michael C. Fina debunking 5 of the most costly and dangerous (to organizational health) myths about employee engagement. 

I was in no way surprised by the critical role that high-recognition work environments play in creating and sustaining active employee engagement. 

Nor was I suprised by the critical role that high engagement leadership plays in both engagement and retention. 

What did surprise me?  That in 42% of organizations, low performers are actually more engaged than high performers:
5 Myths of Employee Engagement






























header image courtesy of: http://www.flickr.com/photos/doeavtc/ 

8 Amazing Strategies To Ease Your Transition from Facebook To Google+ in 2015





One of the biggest controversies in the social media and content marketing worlds is currently struggling to answer the following question: 

 Is it really time to move from Facebook to Google+? 

According to Maria Peagler of recent CopyBlogger.com Fame: 

- "Google+ isn’t only a social network. It’s the very backbone (and future) of Google itself."

What's more, after reading an incredible must read case study by industry leader Michael Q Todd on the topic (the Facebook Titanic Image is from his post), the answer seems to be a resounding yes!

Oh! and either way, don't forget about Twitter! It's still one of the most powerful tools for get large volumes of real time targeted traffic to your blog website or landing page. 


Just take a look at this quick Twitter experiment I conducted recently to correct for blog under-performance with Twitter alone in real-time!







 And, yes! I am available to build you an amazing Twitter Community with thousands of REAL target Twitter Followers. Just take a look at this fast and fun animated explainer video I created the other day to explain how I'll build your Twitter Community: 





Anyway, the wonder of Twitter aside, even if you do decide to stay on Facebook, but want to build a solid G+ presence as well: here are 8 Amazing Strategies and 64 powerful tips that will make your move to G+ much faster and easier for you into 2015:









 So what are your thoughts? Is it really time now for you to make the move from Facebook to Google+? Why? Why not? 


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