The emphasis in this infographic [bottom of page] on cultural compatibility, gamification and the incredible current and future challenges of actively engaging generation Z really got me thinking about:
1. The Supremacy of Cultural Compatibility:
Quickly assessing for seamless compatibility to your client
organization's high engagement, high performance and high recognition culture is
the #1 critical success factor in effective recruitment.
Deep-engagement cultural compatibility is set of learnable
and measurable knowledge, skills and abilities that are equally if not more
essential to effective hiring than demonstrated technical skills and formal role
compatibilities.
Leadership and teaming are just a few examples of highly
teachable cultural skill domains.
Takes one to know one! With the increasing globalization
and virtualization of the recruitment function, its essential that recruiters
themselves have a proven individual track records of working directly within
the kind of organizations they are hiring for.
2. Unleash The Extraordinary Power of High Performance Gamification
Very recently industry assessment consulting company
Gartner re-stated that 80% of gamification initiatives currently under way are
destined to fail or are currently failing.
Is it Game over for Gamification? Heather Clancy of Forbes #tech fame recently proclaimed in here blog post title: "It Looks Like That Whole Gamification Thing Is Over."
As a result there's been a lot of hype around the idea that
gamification is a fad that has run it's course. This is completely
false.
What's really happening in gamification this year? High
Performance Gamification Companies like Bunchball and Badgeville are
differentiating themselves from a whole slew of companies who don't know how to
do gamification the right way. Just like with most organization development or change management initiates, Effective gamification is also about organizational readiness. For starters, senior leadership buy in is critical.
High performance gamification companies are literally
realizing the dream of classical organization development through the seamless
integration of applied behavioral science and big data.
They're getting extraordinary results in the areas of marketing, branding, loyalty, social media amplification and deep and sustained internal and external customer engagement.
They're getting extraordinary results in the areas of marketing, branding, loyalty, social media amplification and deep and sustained internal and external customer engagement.
Of extreme interest to HR and recruiting leaders are the
previously unimaginable gains in new employee onboarding, rapid employee
training and development initiatives and a phenomenal in the ability to connect with high value candidates and existing employees via social media.
For example, highly effective onboarding and training time can be slashed
from weeks and months to just days! The cost and time savings are literally extraordinary.
3. The Gamification of Generation Z
Effectively recruiting, engaging and training of generation Zers
is one of the greatest challenges facing the HR and recruiting function since, well,
the challenge presented by millennials.
With a shared deficit in critical thinking skills and a
seemingly diminished capacity for attention and sustained self-discipline,
generation Z is going to need some specialized, compensatory training and
development for the damage done to them by popular cultural messaging processess and video
games.
High performance gamification may be the most valuable
strategy for the effective recruiting and management of this new wave of young hires.
The high performance gamification of generation Z will
succeed, not just because of the social media and video game like sensory
overlay it will immerse them in but because of its data driven motivational design.
Gamification is uniquely suited to solve the generation Z problem
by assuring that generation Zers receive a concentrated stream of highly effective positive
reinforcement that will keep them properly focused and on task from the recruitment
through the onboarding, training, development and performance management processes.
Most importantly, effective gamification provides an
optimal strategy for knowledge and skills generalization and long term
maintenance of those new learnings on the job.
This will significantly reduce turnover within the
generation Z demographic while assuring that they master basic teaming and
other essential soft skills to help them not only survive but to really thrive in the most advanced organizational
cultures.
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