The Top 10 Google+ Social Selling Tips for 2015!!

With nearly 200 million active users online and around 50% logging in to Google+ on a daily basis, Google+ is rapidly becoming a huge social network that you simply won’t be able to ignore. 

It may not be as popularas Facebook just yet or as powerful as Twitter for driving huge volumes of real time targeted blog traffic, but it can substantially impact your SEO rankings positively.

The simplest things you can leverage from this social network is Relationship Marketing and huge targeted business blog or website traffic. 

Relationship Marketing can be done through Google Hangouts where you can connect with your audiences, and Driving Traffic becomes much easier with Google+ by simply building your profile and sharing news and content regarding your business.

While these terms define all the benefits in much broader terms, they are merely the basics. 

You can expand the idea a great deal since the social network has quite a lot to offer, and the versatile options can really compensate for any business’s marketing needs.

Using Google+ For Effective Digital Marketing

Google+ has more than 2.2 billion user profiles all over the world, out of these, nearly 200 million are active. 

Almost 50% of all Google+ users sign in on a daily basis, and the network has a growth rate of over 33% each year. 

You can see why the network is deemed best for driving traffic; all Gmail users have a Google+ account, and there is certainly no dearth of people using Gmail as their primary email. 

Such statistics only reiterate the fact that Google+ can effectively be the best thing that has happened to your business growth in a very long time.

Branding your business on Google+ allows customers from all over the world to find you on any and all Google platforms. 

Your business becomes accessible for clients through simple searches since the Google network is pretty much everywhere. 

There are numerous ways of sharing content; you can post to your own Google+ profile, you can post to the Google communities and you can send emails to your circles. 

But this doesn't mean a giant revenue boost just yet; the key to making your business work for customers online is utilizing all the apps this extensive social network has to offer in the most productive way.

Utilizing the Google+ Apps:

You can turn your posts into a WEB BANNER AD to make them interactive.

1. This results in up to 50% higher engagement than your normal ads.

2. The ads on Google make up for 64.6% of all clicks.




You can post your content to Google+ Circles to increase traffic.

1.  This will help you drive traffic towards your posts to increase engagement even further.

  The +1 Content

1. The +1 button on Google+ that you come across on many websites receives almost 5 billion hits every day!

2. This allows people from your audience to recommend your posts or site.

3. It increases the Click-Through Rate.

4. The topmost Google results get 36.4% of all these clicks.

5. This function also allows sharing and commenting from networks outside Google, like Pinterest.

 Google Hangouts

1. The Google Hangouts are an essential tool; this service allows group video conferencing and chats of up to ten people in total.

2.You can very easily host webinars through Google Hangouts to generate excitement among your audiences and getting back good leads.

 YouTube Integration

1. YouTube has successfully become the second largest search engine.

2. The network experiences almost 6 billion hours of videos watched on a monthly basis.

   This is why YouTube MUST be Your Core Content Marketing Strategy in 2015!!

    Google Drive  

1. This tool lets you share your information with your entire Google+ audience.

2. There are over 120 million users on Google Drive currently that are a valuable resource for business networks to target.

 Google+ Embedded Posts

1. These embedded posts let you share your content posted on Google on your blogs.

2. It helps in substantially extending the life of your content.

  Powerful SEO Benefits

1. Google owns about 65-75 of the entire search engine market shares and serves more than 25% of all the internet traffic in North America.

2. 18% of all the organic clicks go to the first result that appears, 10% goes to the second and 7% goes to the third.

3. 75% of all users never scroll past the first page, which means the best thing for your business is to be at the first page.

4 Tips to Visitor Interaction on Google+

When you look at a substantial amount of data from over 800,000 posts on Google+, you can find some great tidbits for strategizing your content for this network and increase engagement and interaction.

· Photos lead on comments, re-shares, +1s, and they account for 57% of all the posts on Google+

· The second most common type; Links are the LEAST engaging option for a post and are considered a pitfall.



Text-Only posts work very poorly for re-shares, but they do quite well with comments and +1s.

Posts that are more than a 100 characters long do better than shorter ones on all metrics. 

Think of your self as a blog co-owner when you leaving a comment on someone else's post. Add value to someone's post and they are very likely to add value to your post. 

Posts that are accompanied with photos and over a hundred characters do better than others on the extensive network of Google+.

What are the Best Practices when Using Google+?

Here are some basic benefits of applying the BEST PRACTICES that follow to get you started:

· It can help you improve the visibility of your business in the Google Search results.

· It is the second largest social media platform and has millions of monthly active users, which means it can help you gain a substantial amount of exposure.

· It helps in increasing and enhancing the social signals for your brand, as well as the networking.
· It can be used as a very effective micro-blogging platform.

Google+ BEST PRACTICES

· Always make sure that your profile is optimized; add an appropriate description, a branded profile image, and the URL to your website.

· Always allow the 1+ button on your website so that users can recommend your content.

· Verify Your Business.

· Always keep at regularly posting quality content; the more shareable and relevant your content is, the more Google+ will positively regard your online presence by boosting your Author Rank.

· Always try to use keyword rich title tags, treating all your posts like mini-blogs.

· Using the “rel=publisher” code, link your business page to your website so that Google may include your business in the authorship information in search results.

· Always keep adding connections to make your social circles larger and more versatile in terms of audience.

· Keep your posts visual to drive a higher amount of user engagement.



Applying and incorporating these practices in your social media strategy can help you gain a substantial amount of audience, increases user engagement, enhance the visitor flow and drive a good amount of social referral traffic towards your website.

Tips for Increasing Engagement on Google+

· Perfecting Your Profile: Your hover card and profile is the first impression, make sure every element of it reflects the personality of your brand to your audience.

· Manage and Create Circles: Grow your audiences by creating circles and managing them actively, to create a clear brand image in the minds of your prospects.

· Join Communities: Be an active part of a number of communities and try to play a positive role. Keep your prospects enticed with your brand and form a trusting social relationship by contributing actively.

· Share Vigorously: The more content you share on your Google+ page, the more recognized your brand can potentially become, since Google is the largest platform and can easily make or break a brand’s presence.

Become Part of The Google+ Ecosystem

So what we are really looking at here is an entire eco-system, named “Google”. 

A large portion of our online activities and interactions are conducted through this search engine giant, and the brand name has become more of a term. 

People nowadays look to Google for an answer to all their web related questions. 

If your business has any amount of influence and impact, it's compulsory for it to be related to the network in some way.

It is expected that the social media fabric will be even more intricate and complex in the coming years. What brands desperately need to look for at these times is their best platform. 

Although other social media networks have a substantial amount of impact, it is really the Google effect that can truly get your business established.



The Google+ social network has a much wider and more varying outreach than any other network today, and businesses can take a lot of advantage of this fact. 

The benefits that your brand can enjoy from the added exposure and outreach are boundless and the value of your brand can become recognized globally with much effort.

The Benefits of Using Google+

There are many advantages that your business enjoys by choosing this social media network. 

Since the statistics clearly state how much more outreach and exposure the entire Google platform has, the network is highly beneficial in terms of engagement, interaction, leads, gaining prospects and building and establishing your brand.

Must See G+ Infographic: Google+ vs Facebook and Twitter in 2015?

While other networks carry some competitive features, none can quite level up to the number of users that Google+ has gained over time. 

It has become a booming entrepreneurial and corporate environment where brands can flourish and truly experience success. 

Facebook, Twitter and other social platforms simply do not offer the same amount of consistency and growth that the entire fabric of the Google Ecosystem can propose.  

Some common benefits your business or brand will experience are listed below:

· Visibility: Your overall SERP rank increases substantially and by having your business website linked to your Google Plus account.

· Engagement: The communities and circles you join allow you post to a very large targeted audience that will be more likely to engage with your material.

·  Analytics: You get accurate and up-to-date information and data by linking your Google+ account up with insights.

· Informative: You can use Google+ to display your current client information, which can help in exhibiting this information via Google to raise your chances of interaction with client.

Conclusively, Google+ is a huge platform that features a large number of opportunities for businesses to grow and develop, and gain a good amount of audience. 

If you are looking to succeed in your business’ssocial strategy and have been wondering what you've been doing wrong, now you know. 

Switch to Google+ to enhance the performance of all your social media pages and sites and drive prospects towards your business. 

Your ideal customers: the people looking for your products or services right now, but who can't find you yet on social media - they're waiting for you right now on G+! 

Don't have time to be constantly creating fresh engaging content for your blog or website? Check out our 5 star content marketing service!

 Top image courtesy of:  YuKop

Middle image courtesy of: www.exacttarget.com

3 Powerful New Twitter Strategies Proven to Drive Huge Targeted Blog Traffic

   Photo Credit: mkhmarketing via Compfight cc

I've been developing and testing a number of  powerful new micro-content-marketing Twitter strategies over the last number of weeks.

The result of my most recent Twitter missions? Extraordinary! This is what I've accomplished:

1. Close to 4000 High Value Niche-Targeted Twitter Followers in Just Over The Last 3 Weeks @P2PEngagement and Growing Fast!

2. Over 10,000 Niche-Targeted Blog Visits In the Last Month from Twitter!

 3. A Huge Jump in Twitter Engagement Levels as Measured By Kred.com Stats With close to a 300% Jump in Objectively Measured Engagement Levels.

 

 Twitter is one of the most effective social platforms for both driving high volumes of real time blog traffic and for directly engaging your most high value followers.   

Here Are The 3 Powerful New Twitter Engagement Strategies That Have Drive These Amazing Recent Gains in My Blog Traffic and Engagement:

1. Frequently Share High Quality Images:

 As a relative newbie to Google+ I noticed that a number of newer business accounts were enjoying high levels of follower growth by sharing high quality digital nature images.

 For a very busy social media manager and blogger this makes perfect sense to me.

Beautiful high quality mainly people-free images of serein nature settings offers a welcome break from the massive flow of busy business related social media content.   

The Powerful Result of sharing high quality nature images?

 1. A massive surge in the number of RT's and favorites to my Twitter account generally;

 2. A tremendous increase in the rate of re-tweeting, favoriting and commenting on my blog content Tweets

 3. Hundreds of almost instant page views to this blog after just 10 minutes of Tweeting high quality images interspersed with my direct blog post Tweets.

How Did I Find Such a Huge Number of High Quality Images to Tweet?

 Simple. I created and gradually built a Twitter List of exceptional nature photography-sharing Twitter accounts. 

 This way I have a constant flow of breath taking images to RT and interpose with my I own content and content that I curate from other amazing social media, gamification and social media sites.

 What's really driving my Twitter success and growth is really an integrated list based and truly organic content marketing strategy.

 This why I also get to frequently engage and directly tweet chat with industry thought leaders, CEO's and best-selling authors, - which often creates a surge in targeted blog traffic as well!

2. How did I Manage to Attract Thousands of Real, High Value Twitter Followers in Under a Month?

 Actually, I've discovered what I think is the most powerful Twitter following strategy currently available!

It allows you to quickly accumulate huge numbers of followers based on selecting accounts with a high likelihood of following you back.

 Getting several thousand highly active and very large Twitter accounts to follow me has enabled me  to do what's called high frequency Tweeting at strategic times during the day, - those well knownbest times to tweet.

 It's amazing to see how high frequency tweeting actually increased engagement and blog visits. You would think tweeting several times per hour would result in a lack a high rate of un-following.

 Yet not only have I seen an increase in traffic and engagement, but I've also had an large and constant increase in the number of followers I get, directly from the highly effective micro-content-marketing strategy I've developed and am now sharing with you.

 I've actually written a short must read post that describes exactly how to get thousands of real followers to your account fast. It's called:

"This is why your Twitter Marketing Strategy is Failing"

Although the article is written for a Twitter for business audience, it's perfectly suited for rapidly building a deep engagement Twitter account for your personal brand as well.

This post also explains the high frequency tweeting strategy I mentioned as well in much greater detail.

 Whatever you do, don't buy fake followers for Twitter or any other social media account.

 All the major social platforms and search engines are working on way of getting rid of fake follower (and other fake social signal-based) accounts. Fake is not worth it in the long run!

This follower strategy enables incredibly Twitter synergy between tweeting high value content and images and my own blog post links.

Having several hundred new followers checking out your site just as you post fresh blog content is a serious blog traffic booster.

And remember: Effective Blog Posting is one of the most powerful organic SEO and content marketing strategies available today!

 3. Build and Use Twitter Lists as Your Core Content Marketing and Social Engagement Strategy

It took me a while to really catch on to the amazing value of building Twitter Lists. But these are absolutely essential to my phenomenal success on Twitter.

Twitter lists are not new, but using theme to curate high value images as part of a 3 pronged micro-content -curation and accelerated following strategy is.

What's a Twitter List?

 A Twitter list allows you to create a separate Twitter stream around your #keywords and themes your content marketing around on Twitter. That way you don't have to look or try to work with the huge volume of otherwise disorganized and unrelated Tweets to your main focus.

 For example, I love gamification. So I have a gamification list. When I click on the list I can see what my favorite gamification companies, designers, CEO's and thought leaders are tweeting.  

 I can then strategically RT and favorite gamification content (tweets) from other accounts, especially around those times when I will be posting a new gamification blog post.

 I also get to see what kind of #tags the larger gamification community is using so I can add these to my #tweets when I post my own fresh or existing blog content.

 I also have #tech, #socialmedia and of course #images lists that I regularly add to as I discover new high value and interesting accounts that I know will add value for my followers via my Twitter micro-content marketing strategy.  

How do You Build Strong Twitter  Lists?

 Start by building just one general Twitter list that reflects your the general theme of your Twitter account - business or personal.

 For example, I started with one general tweet list that included blogging, tech, startup, gamification, content marketing and social media accounts.

 Eventually, as my core Twitter list started getting too big, I started creating sub lists and removing accounts from the general list and adding them to the sub lists. For instance I now have separate #images and #gamification lists.

Your Key Take-Aways Form This Twitter Tips Post:

 1. Build an Image List and Share High Quality Images to Intersperse with The Other Content You Share. I Recommend Nature Images to Give offer Your Followers a Break from Information Overload as usual.

2. Get Thousands of Targeted Twitter Followers Fast  Based on Selecting Them Based on Their Highest Likelihood of Following You Back. This Will Literally  Save You Months if not Years Worth of Time Building Your Twitter Account. Check out My Short Must Read Article Outlining This Powerful New Twitter Following Strategy.

3. Grow Your Twitter Lists as Your Core Twitter-Content-Marketing Strategy. Start with 1 General List and Break it Down into Multiple Sub-Lists. Make Sure To Also Use My Highly Effective Preemptive Social Engagement Strategies To Build on the Tips and Techniques I've shared with you Hear today.

The #1 Reason No One Follows Your Business Twitter Account!

 The #1 Reasons Twitter Business Accounts Fail and The #1 Thing You Need To Be Doing About It Right Now!

Twitter is hands down one of the most powerful social media platforms for:

1.    Building brand awareness across a vast social network of 271 million monthly active users;

2.    Driving  large volumes of targeted traffic to your blog (content marketing strategy #1) For example, this blog gets several hundred targeted page views per day from Twitter alone and has been instrumental in building our 5 star article writing and social media management business on Elance) and;

  

3.     Directly connect with and socially selling to your ideal customers: People who are looking to buy your products or services right now, but who have not been able to find you yet online.

 Over the past few years I have seen so many amazing tech and apps startups and even well-established real world businesses start and completely fizzle out on Twitter.

I’m talking about the complete or near complete Twitter failure of hundreds of business with extraordinary value propositions, - business offering products and services with the obvious potential to create serious value for their ideal customers.

So What’s the # 1  Reason so Many of These New Business Twitter Accounts Quickly Fizzle into Inactive or Underactive Status?

A complete lack of followers! In order for a business to reap the incredible benefits of Twitter as a core social media marketing strategy, it’s essential that they have thousands of niche targeted followers.

It’s virtually impossible to do active preemptive engagement or targeted micro-content-marketing on Twitter without first having a solid base of thousands of followers.

The business I've seen fail make the mistake of trying to simply billboard their marketing materials and message directly to a very small number of followers. The result is a minuscule number of often poor quality follower accounts.

The challenge of getting thousands of ideal customer targeted followers is even more challenging now that:

1.    Twitter has long since banned the automated un-following and following process; and,

2.    Twitter changed its basic format, the follower accounts page has huge graphic displays of each account that’s following you. So it can take hours now to scroll through so many accounts and try to decide to follow or un-follow.

These obstacles significantly slow down the rate by which your account will be noticed and followed back.

So what’s the Solution? How do you Get Thousands if Not Tens of Thousands of Targeted Twitter Followers To Your Account Fast?

The solution is actually what I now consider to be the most powerful Twitter management software currently available. And there is a free version you can use.

We’ve had over 500 new highly active followers per day when we actively apply the strategy I’m describing here.

We now have  27K+ (update: now close to 34K) highly active and deeply engaged Twitter followers @P2PEngagement and growing very fast. We get several hundred page views from around the world (mainly the United States) from Twitter alone to this blog!

Here’s the Strategy and The Steps You Need to Take to Really Make This Strategy Work for Your Business Twitter Account:

The strategy I recommend starts with not just the use of, but the proper use of a very powerful Twitter tool. It’s a tool that allows you to first instantly select competitor and other potential customer-rich Twitter accounts.

It then quickly populates a list of all your selected account’s followers. You can then rapidly follow any or all of the followers of the account you've selected. 

You don’t have to waste hours scrolling through the clumsy new Twitter follower page. there are also powerful account metrics you get to see and work with.

You can reciprocate and quickly follow back all the new accounts that are spontaneously following you. As importantly you can rapidly remove the accounts that you've followed that have not followed you back.

 Now here’s where This Particular Twitter Tool Which I Will Now Name, Has Really Revolutionized the Twitter Following Process.

Now the above mentioned following and unfollowing processes are available through a number of great free and paid Twitter tools.

But this amazing Twitter Management Tool “Tweepi” allows you to do some truly incredible strategic Twitter following in the paid version, which at such a slight monthly cost is Literally worth it’s wait in Twitter-business gold.

 So What Makes Tweepi So Special?

Tweepi allows you to do 3 very powerful things at once. This is the real value of this blog post.

You really need to read these next brief sections very carefully if you want to take the first critical step in towards reaping the powerful benefits of Twitter for business. Tweepi allows you to simultaneously:

1.    Identify and follow Twitter followers with a very high likelihood of following you back;

2.    Follow Twitter accounts that are highly active; and,

3.    Follow Twitter accounts that have a high number of followers.

How does Tweepi “Know” if An Account is Highly Likely to Follow You Back or Not?

Here’s an example. Let’s say you’re starting a social media management business. You’ve used Tweepi to explore the followers of a social media account run by a highly successful social marketing business with a great Twitter brand presence, like the one you’d like to develop.

The paid version of Tweepi allows you to click on (from a drop down list sorting menu) the follow back ratio display of each account. What does that mean?

It means that you get to see the how many Twitter accounts each of the target accounts, for the account you are now exploring, follow back their followers back!

For example, on our @P2PEngagement account we follow back 100% of the real targeted followers who follow us or who follow us back.

So we have a follow back ratio of 100% most of the time on Tweepi. So we are the kind of account that are 100% likely to follow you back, as long as you’re account is real and your have an interest in social media, blogging and gamification.

You will greatly increase the likelihood and speed by which people follow you back by first following Twitter accounts with a 100% (or close to it) likelihood of following you back.

Our account is well established with over 27k+ followers. I’ve found that it’s best to select accounts that are in the 95%-150% follow back range.

As you’ll see when you start to use Tweepi, the vast majority of Twitter accounts have a very low (30-70%) or a very high follow back rate (200% to up to 5000%).

These are the same vast majority of Twitter accounts who are unlikely to follow you back, that might be bots/fake accounts or who will eventually unfollow you to make it look like they are a very important accounts after a few days or weeks.  

For a new account, I recommend that you stick as closely as possible to the 100% follow target range. This is comparatively small percentage of the Twitter accounts you’ll see.

For example you might find 1-20 per 200 accounts. But it is so worth your time to follow accounts with such a high demonstrated likelihood of following you back when you’re just starting, rather than following 2000 accounts and simply hoping they’ll follow you back (when most will not).  

Tip: If you are doing manual following on Twitter - follow accounts that are following slightly more than are following them. 

 Tweepi Allows You To Follow Highly Active Accounts.

You don’t want inactive or fake accounts following you, because inactive accounts can’t RT, favorite or click on your content links.

Not only does Tweepi allow you filter accounts for the 100% follow back ratio sweet-spot , but it also allows you filter for the last time each account tweeted.

Recent tweets (i.e. within minutes or hours) combined with a 100% follow back ratio are a powerful way of identifying highly active accounts who will follow you back.  

Why is it Important That You Follow Accounts with A High Number of Followers?

Effective content marketing of Twitter means that you need to increase the rate by which you Tweet as your number of Twitter followers increases.

Twitter accounts with high numbers of followers are more likely to keep following you if you tweet a lot each day. This includes the all so important intermittent automation of your Tweeting process.

Have you heard about the Powerful 15 Minute Rule?

Back in January Twitter community manager Jade Furubayashi conducted a ground breaking Twitter experiment.

She was concerned that tweeting to frequently would cause Twitter followers to unfollow her. Wow was she wrong. And she proved it!

She experimented by tweeting every 30 minutes or every 15 minutes with a focus on key times of the day that are known to be the best times to Tweet.

The findings were as incredible as they were unexpected.

What did she discover? This how Jade explained her findings:

 “After compiling the data from both weeks, I found that Tweeting in 15-minute increments increased traffic by 31% and engagement by 89%.” - Jade Furubayashi

Engagement as measured by click through rate to content (i.e. blog posts) stayed pretty constant when tweeting every 30 minutes vs every 15 minutes. But because the rate of tweeting was doubled the number of page visits all most doubled!

What are the Key Lessons for Quickly Growing Your New or Under-Performing Business Twitter Account?

Start by getting at least a few thousand highly active followers using this Tweepi strategy I’m recommending.

Twitter is constantly limiting what these otherwise powerful Twitter management tools can do. So it may be just a matter of time before you won’t be able to enjoy the powerful benefits of These kinds of Twitter tools.

Tweet with a low frequency at first using my preemptive social engagement strategy for Twitter but increase your tweeting frequency as your Twitter account increases in size.

And of course: Always make sure that you are Tweeting and RTing the highest quality content!

Make sure to follow accounts that have both a high likelihood of following you back and at least 3000-5000 followers.

Having account follow you with a higher volume of followers means that you can more quickly increase the rate by which you RT each day.

In the long run, you need to have thousands or tens of thousands of highly active accounts following you, who also have thousands or tens of thousands of followers themselves. This will drastically increase the Twitter-reach of your business, your brand and your blog content.

Don’t have the Time To Build an Extraordinary High Quality Business Twitter account? Let Us Build It For You!

Remember, having far too few high-value Twitter followers is the number 1 reason I’ve seen otherwise great business Twitter accounts fail.

Getting thousands of targeted followers for your account is only the first step in establishing your high.

You also need to be actively engaging your followers and curating and sharing high quality content every time. And this whole process takes hours per day and at least a few months.

Don't have time to build an amazing business Twitter Account? Let us do the work for you (P2P Twitter Followers)! You'll have thousands of niche-targeted and highly active REAL Twitter followers within about 4-6 weeks or you Don't Pay!